LATIN AMERICA purposes , the company has three global offices : in Tokyo , Madrid and Shanghai , while its national distribution is developed through Don Pork ( a Chilean brand ), and from six branches located in strategic areas in Chile .

Cristian Kühlenthal , a civil engineer with more than a decade of experience in agribusiness , joined MaxAgro in early 2005 , as manager of the construction project of the slaughtering plant “ Planta Faenadora Las Pataguas ”. Years later , he managed the commercial area , globalizing brands in upscale economies , these milestones earned him the title of CEO , a position he holds today .

In an interview with Kühlenthal , he explained us the current production plans of the company and consolidation efforts , after growing more than 100 percent last year , among social , sustainable and innovation activities .

Business Review Latin America : What are MaxAgro ’ s top three differentiators in the agribusiness sector in Chile ?

Cristian Kühlenthal : We are a family business that focuses on the production of quality products , a process based on vertically integrated models on all of our business areas . For example , in the case of pork production , we control the process since the purchase point ,

WHY USE IMPROVAC ®?

This technology was implemented in Maxagro ’ s farms several years ago , and it continues to provide a competitive advantage compared with traditional pork production . It delivers multiple and very significant benefits in strategic areas , including sustainability . Vaccinated pigs need much less feed and therefore produce less waste ; this significantly reduces greenhouse gas emissions into the environment . The carbon footprint is reduced by more than 6 % versus conventional production . Another very important aspect is that we do not need to castrate male piglets , as the vaccine and the control process completely prevent any potential bad aroma or taste in pork . Animal wellbeing and humane production is very important for Maxagro , so stopping physical castration years ago was a big relief for our farm employees and for the pigs . Finally , what we do is for our customers : this vaccine is safe and approved by the strictest regulatory authorities in countries all over the world . Our customers in Chile , Japan , South Korea and several other countries demand and enjoy high quality pork products , and we are proud to deliver it consistently .

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