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assure that farmers sell their entire crop . The company ’ s involvement with local farmers includes using best practices , a reduced use of chemicals , and creating safe working environments with the best sanitation conditions for the product and farmhands . “ We are able to trace every single strawberry back to the field it was harvested from , who picked it , and what – if any – chemicals were used on it ,” the CEO said .
Certification , a key to global business Agrana Fruit Mexico ’ s exports and overall operations are certified by different organizations . Field operations , safe practices , hiring ethics , and on-field sanitation all meet the various requirements of global standards , U . S . compliance , and industryspecialized organizations . Aside from its own standards for sustainable operations , Agrana Fruit Mexico has all the proper credentials to guarantee the healthiest products , the safest conditions for every worker and the best practices for new hires . ISO , FSSC , Kosher , CSR , SEDEX and other entities guarantee the company ’ s operations and practices . In fact , Agrana Fruit Mexico was the first company in Mexico to be certified by Global G . A . P . and by the Rainforest Alliance , starting an evolution of corporate culture in the region . “ Being certified is part of Agrana ’ s DNA ; certifications are not difficult to obtain once the company is used to performing with best practices ,” Baader said . www . agrana . com / en / agrana-group 71