Food Magazine June 2015 | Page 40

JUHAYNA FOOD INDUSTRIES

“ It ’ s a big difference in an emerging market ; it ’ s something for a leading company like us to take the lead . When the market is ready , we will already be there .”

- Claus Pedersen each employee individually .” Implementing a clear , linear career path not only gives employees a sense of direction , but also contributes to company-wide unity .
Juhayna is involved in a range of Corporate Social Responsibility ( CSR ) initiatives , in line with what Pedersen dubs global standards in ethics . He continued , asserting that it was the duty of the company to lead the way , he said : “ It ’ s a big difference in an emerging market ; it ’ s something for a leading company like us to take the lead . When the market is ready , we will already be there .” The company is involved in CSR at every level , recognising that its impact
El Dawlya factory - one of Juhayna ’ s 7 factories established in Egypt
40 June 2015