04 Panera Bread

Panera may have a lot to choose from among breads and bagels , but its social media presence keeps it simple and sweet : just lovely well-crafted images and videos to promote its specials and new items .

03 Chipotle

Chipotle uses tasteful images and fun gifs to keep its fan base informed on limited time deals , brand-related news , and info on its charities and events including the Chipotle Cultivate festival and its Cultivate foundation .