CREATING A VALUE chain that displays environmental awareness and an ability to confront complex , fundamental issues has long been something the drinks industry has strived for . Establishing a framework that addresses areas such as CO2 emissions , water waste reduction , transport , packaging and ethical sourcing while also satisfying consumer demand is no easy task . However , an increasing number of businesses are placing these aims at the heart of their mission statement .
The soft drinks industry
CREATING A VALUE chain that displays environmental awareness and an ability to confront complex , fundamental issues has long been something the drinks industry has strived for . Establishing a framework that addresses areas such as CO2 emissions , water waste reduction , transport , packaging and ethical sourcing while also satisfying consumer demand is no easy task . However , an increasing number of businesses are placing these aims at the heart of their mission statement .
The Food and Drink Federation ’ s Ambition 2025 initiative outlines the industry ’ s desire to establish transformational change encompassing environmental sustainability as its core message . Elsewhere , the British Soft Drinks Association has also identified sustainability as a key issue and is a supporting signatory of the Waste and Resource Action Programme ( WRAP )’ s Courtauld Commitment 2025 , where targets include reducing overall water usage in the industry by 20 % by 2020 .
To build a clearer picture of the cutting-edge innovations deployed by businesses on the ground , FDF World
MICHAEL REID
spoke to a selection of organisations about their desire to create an environmentally sound future .
The soft drinks industry
Figures from Greenpeace show that plastic bottles are a huge contributor to ocean waste , with around 16mn of them dumped into the UK environment every day . That ’ s around 5.84trn plastic bottles per year . Clearly , drastic re-evaluation is required , and
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