Food Magazine April 2018 | Page 15

everyone in the community . As soon as you have everyone on the same platform you have records , validations and verifications that increase transparency . It ’ s also invaluable should something unplanned occur .”
One source of truth Grocery retailers , says Welch , need ‘ one source of truth ’ whereby technology manages complex supply chains from end to end , increasing visibility and communication with all suppliers and partners to put transparency at the forefront .
Bamboo Rose ’ s digital B2B marketplace is an innovative platform that connects the retail community to offer benefits such as reduced time to market , increased efficiency , a system of record at every link in the chain and more . It ’ s a concept that was borne out of Sue ’ s previous experience in international sourcing . “ It comes from what I witnessed when actively working out there in the field and with suppliers ,” she states . “ One thing I saw very early on was that communication with partners in the supply chain was so fragmented and delayed that it was causing many

“ As soon as you have everyone on the same platform you have records , validations and verifications that increase transparency ”

Sue Welch , CEO , Bamboo Rose
problems in all areas of the supply chain . Building Bamboo Rose , it was really important for me to take into account all the differing needs and perspectives of those many players .”
To give an example of exactly how that works in practice , Welch discusses a typical project that shows the scope of Bamboo Rose ’ s end-to-end activity . It all starts , she says , with the PLM phase and the product development – typically , materials , ingredients and so on . Based around the specific attributes of products or materials Bamboo
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