CDA
José Nivaldo de Oliveira , Director o
recognition as “ Friend Company of Araújo Jorge Hospital .” ACCG is the only specialized oncology center in the Midwest region that serves patients from Goiania , cities in the countryside of the state of Goiás , and other states . Each year , ACCG conducts about 900,000 procedures , including doctor appointments , hospitalizations , surgeries , chemotherapy , and radiotherapy , among other procedures .
EXPANSION AND INVESTMENTS “ We aim constant investment in new equipment aimed at the improvement of our products and , of course , marketing campaigns ,” says the director . CDA not only continually invests in marketing through media actions and advertising campaigns , but also through strong representations at the point of sale , with merchandising and products sales .
90 February 2015