Food Magazine August 2018 | Page 172

QUALITY IS A TRAIT THAT WE NAVIGATE

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“ We develop long term-partnerships that are built around serviceability , reactiveness and reliability . At the end of the day , if our business is successful , our supplier and our partner ’ s business will be successful too .”

— JAMES LE GASSICK , CEO , More-Café / Intelligent Foods
order to deliver new products , fresh ideas and retain and attract new guests and clients .
This is a challenge that Le Gassick actively invites , describing the region as a fantastic space for innovation , competitiveness and opportunity .
One particular consequence of this increased competitiveness is of course that changing guest or customer mindset and expectation . The modern-day consumer is much more aware of what they are eating and how it is sourced .
As an example of responding to this , Le Gassick points to calorie counts that are featured on the packaging of every product sold at MIF ’ s Pause brand . Rewind the clocks 10 years ago , and Le Gassick feels this wasn ’ t the case at all within the region .
AUGUST 2018