LATIN AMERICA increasing employees ’ confidence . In 2017 , Netafim Mexico hired a consulting firm , which reviewed every position profile , considering factors such as responsibility , risk , and knowledge levels along with wages , establishing a benchmark comparison whose results revealed the company stands well above the average in salary wages , among other factors .
“ This demonstrates to our employees that there are open possibilities within the company for them to achieve individual growth ,” the CEO explains .
Projections Global conditions within the food sector are becoming fertile ground for Netafim to offer solutions able to produce more high-quality vegetables in smaller areas .
Along with new products focused on digital farming to be released during 2018 and the company ’ s aftersales services , this year will mark the launching of the Netafim Mexico loyalty plan , dipping into the waters of rewards programmes during the first half of the year before a large-scale campaign .
Digital farming solutions brought onto the market as the year plays on will be supported by cloud connectivity and platform unification for real-time monitoring and irrigation dosing . “ We must sustain the same efforts we have performed during the last two years , focusing on high value crops , digital farming and supporting producers able to export ,” Medina summarises .
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