Food Magazine April 2018 | Page 121

ASIA access to KFC though delivery in more and more areas ,” he adds .
Noticeably , YUM ! has recently entered a partnership with US online and mobile food ordering company Grubhub , which will guarantee further growth in sales across both YUM !’ s KFC and Taco Bell restaurants . Through the deal , the business will also acquire $ 200mn of common stock at Grubhub , which will further YUM !’ s online presence , enhance its ordering and delivery experience for its customers , and also drive profitable growth for its US franchisees .
“ Number two is stepping up our own online capabilities , to provide the best ordering experience for customers as well as strong value ,” says Roussenaly .
“ Thirdly , we are upgrading our operational capabilities to deliver a frictionless experience for customers . For example , we are adopting delivery management systems to become more efficient in fleet management and deliver hot food faster to our customers .”
People focused culture “ Since day 1 , I ’ ve been amazed by the unique people-focused culture that YUM ! Has ,” Roussenaly continues .
“ This culture is spread across all levels at YUM !, from exceptional training and development at store level , all the way to senior management level . Even our CEO is very involved into culture training all across the globe .”
Through its people-first culture and exceptional customer service , Roussenaly firmly believes this will continue to put YUM ! on a growth trajectory .
“ We have amazingly exceptional people in our ranks , both on the YUM ! and franchisee side ,” he concludes . “ We share strong core values and have a great culture . We have operators in each country who love the brands and , obviously , our customers love the brand as well . We have an authentic brand which sets us apart , and we have a great tasting product .”

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