Food & Drink August 2024 | Page 139

BETTY GOMEZ TITLE : DIRECTOR OF CLOUD BUSINESS OFFICE
RESTAURANTS & FRANCHISES

BETTY GOMEZ TITLE : DIRECTOR OF CLOUD BUSINESS OFFICE

COMPANY : MCDONALD ’ S INDUSTRY : RESTAURANTS
“ Migrating legacy systems out of data centres requires thorough planning and detailed execution to avoid disruption ,” says Betty . “ This is critical in our 24 / 7 business environment where the technology impacts restaurant operations .”
McDonald ’ s uses technology to unlock greater speed and efficiency Today , McDonald ’ s is using technology to unlock speed and efficiency at scale , both for customers , restaurant teams and employees .
The company has made several acquisitions and formed partnerships with technology companies to advance its capabilities . In 2019 it acquired Dynamic Yield , a leader in personalisation and decision logic technology , to provide a more personalised ordering experience for its customers : later selling it to Mastercard .
And in December 2023 , the company announced a strategic partnership with
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